Document
Multi-format Integrated Grand Membership
How can a comprehensive retail group maximize the value of member management?

Solution Brief Introduction

For comprehensive retail groups, the digital membership system that integrates multiple retail formats such as supermarkets, convenience stores, department stores, and electrical appliances should be established to uniformly manage member information, assets, and rights, so as to achieve integrated member management and multi-format integrated operation.

Industry Background

The comprehensive retail group has a rich variety of business formats, but the membership systems of each business format are independent of each other, and the traffic entrances of different business formats are fragmented. It is impossible to accurately identify the same member identity in different business formats, and it is also impossible to form a joint force between business formats, making it difficult to effectively coordinate and attract traffic to enable high-frequency businesses to drive low-frequency businesses, and the true value of member operations cannot be exerted.

Solution Advantages

Business Format Entrance Integration

Different business forms are presented in the same APP/miniprogram to mutually attract traffic among the business forms, increase the number of visits, and enhance online sales.

Member Data Integration

Multi-format membership integration, with unified data and levels. Integrated membership management enables full-scale reach and precise operation. Inter-format asset intercommunication, with points accumulated and redeemed universally, and the usage scenarios of prepaid cards expanded to boost consumption.

Subsidies and drainage between business forms

Open up the coupon systems of various business forms, realize the intercommunication of coupon issuance and receipt in various business forms, and achieve the cross-reach and drainage of coupons in various business forms and online and offline scenarios.

Joint-operation and Leased Merchants Empowerment

Pay by scanning the QR codes of the jointly-operated and leased merchants on the APP. It supports the use of member points, coupons, and prepaid cards.

Product Module

Member System
The member growth system of refined operation
Integral System
A perfect member points system with flexible ways to obtain and use points.
Smart Marketing
Enrich marketing strategies, precisely reach users, and provide marketing tools with complete functions, comprehensive coverage, and simple operation.
Prepaid Card
The full-scene prepaid card system makes enterprises more worry-free and customers more convenient.
Mini Program
One-stop private domain mini-program mall covering multiple business models
Mall decoration
Visualized and intelligent mall decoration system

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Relevant cases

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