Document
Distributed E-commerce
How can brick-and-mortar retailers expand their online channels with low cost and high efficiency?

Scheme Introduction

Through digital upgrading, optimize and reuse store staff, traffic, commodities and supply chain resources to help physical retail enterprises meet user needs in an integrated online and offline manner.

Industry Background

To meet consumers' demands for multi-channel shopping anytime and anywhere, physical retail enterprises must possess the ability of omni-channel operation. However, they are confronted with problems such as lacking e-commerce operation experience, a low input-output ratio, and a disconnection between online and offline operations. Simply opening an online store cannot enable them to win in the fierce competition with e-commerce.

Solution Advantages

Store and Warehouse Integration, Resource Reuse

By digitally and efficiently reusing resources such as stores, store staff, and customer flow, this approach is more suitable for physical retailers compared to central e-commerce and front warehouse models.

Omni-channel Coverage

Realize the full-channel coverage and connection of store + online private domain (APP, mini program, etc.) + third-party platforms such as Meituan and WeChat, and drive efficient operation with data.

Low-cost customer acquisition

Provide integrated services for consumers in the entire scenario, realize the mutual conversion of in-store and home-delivery customer flows, integrate omni-channel data to obtain a more comprehensive customer profile and achieve more precise marketing.

Whole-process assistance

Digitalize and reengineer processes to expand service modules such as product selection, store operation, and fulfillment processes, effectively improving operational efficiency.

Payment Upgrade

A more diverse, smooth, and secure payment system, integrating marketing elements such as points and coupons.

Product Module

O2O Instant Delivery
The O2O real-time delivery online mall with the integration of online and offline.
Mini Program
One-stop private domain mini-program mall covering multiple business models.
Takeout Middle Platform
Online and offline products, inventory, real-time synchronization
Member System
The member growth system of refined operation
Community Group Buying
Community E-commerce Solution
Store Task Management
Store Task Quantitative Management Tool
All mobile-terminal operations
Support the mobile operation of the store in the entire scene to achieve efficient operation.

Related solutions

Private Domain Traffic Position Construction
Third-party platform operation
Cloud Supermarket Direct Delivery

Relevant cases

Comprehensive Digitalization
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