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Intelligent Display System
Reduce display errors and lower the cost of manual rechecking.
Company B is a large-scale chain supermarket company that has been in business for many years. In order to achieve a thousand-store-thousand-face display and improve the sales rate of goods, it has cooperated with DMALL to use an intelligent display system. Based on the digitization of commodity display, the display error rate has been reduced by 20%, achieving precise management of shelves, quickly cooperating with the switching of various promotional activities, and improving store sales.

Background and Problems

Goods are frequently displayed incorrectly, and the rechecking cost is high.

Each employee's shelving proficiency varies, resulting in the inability to guarantee the accuracy of product displays. If repeated checks are conducted, it will increase additional labor costs.

The shelves cannot achieve digital management.

The display and sales data are disconnected, and the sales value of each position on the shelf cannot be accurately grasped.

There are many promotional activities and a large amount of work, but the effect is unmeasurable.

There are many types of promotional activities with a fast update frequency. The "thousand stores, thousand faces" phenomenon leads to a huge workload in promotional planning, and it is impossible to perceive the visual effect of the product promotion display in advance.

Scheme and Effect

Electronic planogram tasks are assigned to individuals, increasing manual efficiency by 30%.
According to the sales data and marketing plan, an electronic display diagram is automatically generated without the need for printing. It can be issued with one click and assigned to individuals. The manual efficiency for each promotional period is increased by more than 30%.
Digital Rechecking, reducing the display error rate by 20%
The whole process of shelving is digitized. After the tasks are assigned to individuals, they can be rechecked. Abnormalities in commodity display will trigger error reports, reducing the display error rate by 20%, and improving the consumer experience.
Display digitization to enhance the sell-through rate
After the digitization of display, through multi-dimensional data analysis, a comprehensive and data-driven display plan and marketing plan are generated, enabling a positive promotion cycle between promotion and display.

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